Summer in Cyprus is always vibrant and full of life, and this year, the Mall of Cyprus and Mall of Engomi have outdone themselves with a series of spectacular events bringing joy and excitement to visitors of all ages. Under the expert guidance of Marketing Manager, George Pissis, both malls are successfully creating engaging experiences boosting foot traffic and customer satisfaction. Here’s a look at the highlights of this summer’s events.

Running under the Moon – 14 June

The Mall of Cyprus was buzzing with energy as the Running under the Moon event took off, bringing together runners for an unforgettable evening under the moonlight. Participants in both the 5km and 10km races showcased their endurance and enthusiasm, cheered on by a lively crowd. The festive atmosphere was palpable, with live music, food stalls, and interactive activities creating a vibrant post-race celebration. Highlights included an awards ceremony recognizing the top teams and the most spirited participants.

Make Music Cyprus – 16 June

The Mall of Cyprus came alive with the vibrant sounds of Make Music Cyprus. The festivities began with two hours of interactive activities for all ages. Maria Dimosthenus captivated visitors with the playful and rhythmic sounds of boomwhackers, creating an atmosphere of joy and creativity. The excitement continued as Agni Sakka introduced African Percussion, teaching attendees how to craft and perform captivating rhythms. The evening culminated in live performances by the Make Music Cyprus team at the mall’s food court, filling the air with diverse and dynamic musical expressions.

Summer of Champions Competition – 17 to 21 July

The Summer of Champions Competition leveraged the excitement of Euro 2024 to drive customer engagement and sales. Partnering with the tech store, Public, the mall offered attractive prizes such as an LG TV, a BROIL KING BBQ, a Lenovo laptop, a PlayStation VR2, a Sony PlayStation, and a Bosch fridge. Weekly draws encouraged repeat visits and increased spending, significantly boosting foot traffic and sales.

Olympics 2024 Event – 13 July

The Mall of Cyprus hosted a special event in honour of the Cypriot Olympic team ahead of the Paris 2024 Olympic Games. Visitors enjoyed a day full of action, entertainment and inspiration. Highlights included a live radio broadcast by SuperSport 104.0, interviews with athletes, a live DJ set, children’s activities and impressive aerial displays. The event provided an opportunity to meet current and former Olympians, with the festive decorations remaining until the end of the 33rd Olympic Games in Paris.

PLAYMOBIL Fun – 27 July to 25 August

The Mall of Cyprus is teaming up with PLAYMOBIL for the beloved PLAYMOBIL Fun event. This year’s Knights & Princesses theme offers children a magical journey through castles, dragons, rainbows and PLAYMOBIL toys. This free event is suitable for kids aged 4 and up and includes a competition for a chance to win one of 10 wonderful PLAYMOBIL toys.

Kids Fun Zone – all summer long!

Every weekend, the Kids Fun Zone event offers engaging and enjoyable activities for children. Located at the Food Court, the event features themed activities like arts and crafts, games and dance sessions. This free event drives foot traffic and creates a family-friendly atmosphere, enhancing the shopping experience.

Make Music Cyprus – Music Nights – May 2024

Throughout May, Mall of Engomi hosted Make Music Cyprus Music Nights every Thursday night at the Food Court. Featuring pop, rock and jazz artists, these evenings enriched the cultural engagement at the mall, providing an enhanced shopping and dining experience.

KIABI Launch – 13 June

KIABI, the renowned fashion retailer, opened its doors at Mall of Engomi. The grand opening featured live links, influencers and media, generating substantial buzz. KIABI offers a diverse selection of stylish and budget-friendly clothing, enhancing the mall’s reputation as a premier shopping destination.

CCC Tableflip Event – 15 June

The Comic Con Cyprus Tableflip event was a fantastic gathering for board game enthusiasts and families. Attendees enjoyed game demonstrations, workshops and friendly contests. The event offered a variety of games, from classics like Settlers of Catan to beginner-friendly sessions of Dungeons & Dragons and strategic card battles. Visitors also connected with local board game creators and artists, making it a wonderful community event.

Parookaville Competition – 19 – 21 July

In collaboration with NRJ Cyprus, Mall of Engomi hosted an exciting competition for the ultimate festival experience at PAROOKAVILLE in Germany. Participants entered by engaging on social media and the grand prize included airline tickets, festival passes, and accommodation.

This summer, the Mall of Cyprus and Mall of Engomi have truly come alive with events to captivate and entertain visitors, creating unforgettable experiences and strengthening community bonds. Stay tuned for more exciting events as we continue to celebrate the vibrant spirit of summer in Europe!