The Mall of Cyprus is stepping into a bold new chapter, seamlessly blending value-driven fashion with high-energy family entertainment.
July marked the relaunch of Players Arcade 2.0, unveiling an expanded space filled with VR-powered attractions, dedicated play zones for all ages, and a stylish café. Meanwhile, French retail giant KIABI is putting the finishing touches on its 80% share of the former K-Cineplex footprint, ahead of a soft opening in August and full launch in September.
This dual roll-out represents more than just a change in tenants – it’s a strategic move to fulfil the Mall of Cyprus’ vision of “more fashion, more fun, and more for families.”
A strategic vision for modern families
The addition of KIABI and the upgraded Players Arcade directly responds to evolving consumer needs. Rising cost-consciousness among families has created strong demand for affordable yet stylish fashion – a gap KIABI is uniquely positioned to fill. Known globally for its “fashion-at-small-prices” concept, KIABI offers inclusive clothing for everyone – women, men, children and plus-size customers – ensuring that fashion is both accessible and on-trend.
At the same time, the enhanced Players Arcade transforms the Mall’s entertainment offer, especially following the departure of the cinema. From the immersive Playzer Laser Arena and Xperia Ninja Course to interactive climbing walls, the revamped venue is now one of Cyprus’ most dynamic leisure destinations. Its flexible event spaces and café make it ideal for longer, more engaging family visits.
“KIABI and Players turn the first floor into a one-stop playground and wardrobe for every Cypriot family,” says Chara Mavridou, Marketing Officer of Mall of Cyprus.
Reimagining space and experience
The transformation required creative re-engineering of space, with KIABI occupying approximately 80% of the former five-screen K-Cineplex area, while the remaining section was allocated to Players’ expanded footprint. Construction and fit-outs were carefully phased to avoid disrupting trade, with only minor diversions during a five-day upgrade to Players in May.
- Players Arcade: Fit-out began in January 2025, with the official opening celebrated on 30 June, followed by an advertising push from mid-July.
- KIABI: Work commenced in mid-May 2025, with a soft opening scheduled for early August and a full grand opening in September.
Setting the pace for lifestyle retail
By bringing together an international fashion powerhouse and an upgraded entertainment anchor, the Mall of Cyprus is evolving from a traditional shopping centre into a comprehensive lifestyle destination. This dual-pronged approach not only increases dwell time but also broadens the Mall’s appeal to new and returning visitors.
The success of this strategy will be measured in footfall and the performance of these two flagship additions. The expectation is that KIABI’s family-friendly value and Players’ all-weather attractions will significantly boost the Mall’s draw across Cyprus.
By converting a former cinema into a hub of style and entertainment, the Mall of Cyprus is setting a new standard for retail innovation in the region. As KIABI prepares to open its doors this August, the Mall’s promise of “more fashion, more fun, more for families” will become a tangible reality, transforming every visit into an experience that combines shopping, play and community connection.
